Vanessa Maresch – ‘For the Love of Artificial Intelligence and Business’
In her presentation on the evolution of AI, digital empowerment strategist Vanessa Maresch defined AI as a machine’s ability to perform human-like tasks. She outlined its progression through three phases, from its early generative stage to the future of Agentic AI, which will see AI acting as autonomous digital workers. Maresch also highlighted the real risks, like deepfakes and data breaches, and emphasised the need for a unified AI strategy that supports human judgment and ethics.

Presentation